By Debra Schug, communications manager for Simutech Multimedia Congratulations are in order for PR people in the manufacturing industry. After years of battling the negative perception of the plant floor being a dark and dirty place, that narrative is changing.According to a recent study conducted by West Monroe Partners, the majority of 18-40 year-olds polled in Minnesota view manufacturers as tech-savvy and tech-forward. Wow. Weren’t we all just screaming from the rooftops a few months ago that the modern factory floor is not your grandfather’s manufacturing facility?Great news, right? Not so fast. The second part of that same poll reveals these next-gen workers…Full Story
A funny thing is happening as we mature into digital transformation…our predictions are getting better.