Florian Harzenetter

Florian Harzenetter is senior director and global advisor for industrial customers at PTC, where he helps manufacturers align business strategy, technology roadmaps, and digital transformation initiatives.

With more than 15 years of experience in PLM and business development, he has worked with leading manufacturers such as ABB, FESTO, Vaillant, and TRUMPF. He also serves on the board of the Industrial Digital Twin Association.